Oct 142011

It is my hope to set up a low-cost online educational outlet here at Pecuniology.com. Whether I organize this as a school, a vendor of education services that caters to schools, a publisher of open educational resources, or some combination of these is yet to be determined.

One of my biggest concerns is marketing. How do I get the message out, and above all how do I compete against subsidized incumbents like, hypothetically, the University of California?

As it turns out, members of the University of California chapter of the American Federation of Teachers are very helpfully exiting the market that I intend to enter.

California Teachers Union members want to block online courses at the University of California, allegedly, in the name of protecting educational quality but much more likely in the name of protecting instructors’ salaries… not that there’s anything wrong with that.

Nonetheless, I thank them for this most generous gift.

Invest accordingly.

Prof. Evans